Saltwater & Freshwater Fishing Lures for Surf, Inshore, Offshore & Freshwater Anglers

Fishing lures, baits, and scents are essential tools for anglers targeting fish in both saltwater and freshwater environments. At Fisherman’s Headquarters, anglers will find a wide selection of proven fishing lures designed for surf fishing, inshore fishing, offshore fishing, and freshwater fishing.

From poppers and stickbaits to jigs, soft plastics, and scent attractants, these products are built to mimic natural bait and trigger aggressive strikes from species like striped bass, bluefish, tuna, fluke, and many freshwater gamefish. With options for anglers of all skill levels, these lures are designed to attract, fool, and catch fish in a wide range of fishing conditions.

    596 products
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    Hogy Heavy Minnow Jig - 736211114068
    Hogy Heavy Minnow Jig - 736211114068
    Hogy Heavy Minnow Jig
    Hogy Lures
    $10.49
    Nomad Design Slipstream Flying Fish - 9351482023126
    Nomad Design Slipstream Flying Fish - 9351482023126
    Nomad Design Slipstream Flying Fish
    Nomad Design
    from $39.99
    Sold Out
    WolfPack Tackle Spoon Keel Weight - 400000210308
    WolfPack Tackle Spoon Weight and Covers
    WolfPack Tackle
    from $18.40
    Sold Out
    WolfPack Tackle Bunker Spoon Keel Cover - 400000210407
    WolfPack Tackle Bunker Spoon Keel Cover
    WolfPack Tackle
    $6.49
    RonZ Softbait Replacement Tails
    RonZ Lures
    from $5.99
    Sold Out
    Shimano Orca Floating Lures
    Shimano
    from $19.99 Regular price $24.99 Save 20%
    Sale
    Nomad Design Shikari Jerk Bait Lure
    Nomad Design
    Sale price $12.99 Regular price $15.99 Save 19%
    Got-Cha Shad Body
    Got-Cha
    from $5.99
    Sold Out
    Kalin's Ultimate Saltwater Bullet Jig Head
    Kalin
    from $4.99
    Sale
    Deadly Dick Bare Treble Long Casting Lure - 058606202014
    Deadly Dick Bare Treble Long Casting Lure - 058606202014
    Deadly Dick Bare Treble Long Casting Lure
    Deadly Dick
    from $6.99 Regular price $7.99 Save 13%
    Wolfpack Tackle Ahi Tail - 810065522153
    Wolfpack Tackle Ahi Tail
    WolfPack Tackle
    from $11.99
    Wolfpack Tackle Ahi Lure - 810065521705
    Wolfpack Tackle Ahi Lure - 810065521705
    Wolfpack Tackle Ahi Lure
    WolfPack Tackle
    from $18.99
    Tsunami SS4H Heavy Holographic Swim Shad 4-inch 1-1/4oz
    Tsunami
    $5.99
    Sold Out
    EZ Body Faux Bucktail Sand Eel Fly - 400570008220
    Saltwater Flies - Faux Bucktail EZ Body Sand Eel
    Russo Flies
    $6.99
    Sold Out
    Yo-Zuri Egi Aurie-Q "RS" Squid Jig
    Yo-Zuri
    $7.99
    Nomad Vertrex Swim Vibe - 9351482019181
    Nomad Vertrex Swim Vibe - 9351482019181
    Nomad Vertrex Swim Vibe
    Nomad Design
    $13.99
    Nomad Vertrex Max Vibe
    Nomad Design
    from $15.99
    Yo-Zuri 3D Inshore Poppers - 756791540903
    Yo-Zuri 3D Inshore Poppers - 756791540903
    Yo-Zuri 3D Inshore Poppers
    Yo-Zuri
    from $9.99
    Yo-Zuri 3D Inshore Fingerling - 756791539723
    Yo-Zuri 3D Inshore Fingerling - 756791539723
    Yo-Zuri 3D Inshore Fingerling
    Yo-Zuri
    $9.99
    Sold Out
    Rapala Skitter Pop Saltwater Lure
    Rapala
    $18.49
    No Live Bait Needed 5" Paddle Tail Softbaits - 850019554205
    No Live Bait Needed 5
    No Live Bait Needed 5" Paddle Tail Softbaits
    No Live Bait Needed
    $9.99
    No Live Bait Needed Jig Heads for 5" Paddle Tail Softbait
    No Live Bait Needed
    from $8.99
    Sale
    Joebaggs Swarter Lure
    Joebaggs Tackle
    from $9.35 Regular price $10.99 Save 15%
    Tsunami Glass Minnow - 799967336030
    Tsunami Glass Minnow - 799967336030
    Tsunami Glass Minnow Jig
    Tsunami
    $2.99
    Magictail Slim Jigs - 403000011012
    MagicTail Slim Jigs
    MagicTail
    from $7.99
    Tsunami Diamond Jig Single Hook Holographic - 799967516852
    Tsunami Diamond Jig Single Hook Holographic - 799967516852
    Tsunami Holographic Diamond Jig
    Tsunami
    $4.49
    Tsunami Diamond Jig Single Hook Chrome Smooth Body - 799967516890
    Tsunami Bare Diamond Jig
    Tsunami
    from $4.49
    MagicTail Bullet Jig - BN Hook
    MagicTail
    from $6.99
    Sold Out
    RonZ Rigged Joe Shute W/ 175# Fluorocarbon - 815587023263
    RonZ Rigged Joe Shute W/ 175# Fluorocarbon - 815587023263
    RonZ Rigged Joe Shute W/ 175# Fluorocarbon
    RonZ Lures
    from $64.99
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    Savage Sandeel Jerk Minnow - 840004217116
    Savage Sandeel Jerk Minnow - 840004217116
    Savage Sandeel Jerk Minnow
    Savage Gear
    from $8.99
    Sea Striker Upperman Style Bean Bucktail Jig - 096337004606
    Sea Striker Bean Bucktail Jig 2/pk
    Sea Striker
    from $5.49
    Sale
    Tsunami Tidal Pro Topwater Bait
    Tsunami
    Sale price $6.74 Regular price $8.99 Save 25%
    Charlie's Saltwater Flash Jig - 141089992036
    Charlie's Saltwater Flash Jig
    Charlie's
    $4.29
    Sold Out
    Buz Fly Saltwater Flies - Sand Eel - 407323205011
    Buz Fly Saltwater Flies - Sand Eel - 407323205011
    Buz Fly Saltwater Flies - Sand Eel
    Buz Fly
    $6.99
    Tsunami Rigged Unweighted Holographic Replica Sand Eel - 799967335866
    Tsunami Rigged Unweighted Holographic Replica Sand Eel
    Tsunami
    from $5.99
    Tsunami Weighted Holographic Swim Eel - 799967328219
    Tsunami Weighted Holographic Swim Eel - 799967328219
    Tsunami Weighted Holographic Swim Eel
    Tsunami
    from $7.49
    Tsunami Weighted Holographic Sand Eel
    Tsunami
    $8.49
    Sold Out
    Buz Fly Saltwater Flies - Sand Eel W/ Feather - 407323206018
    Buz Fly Saltwater Flies - Sand Eel W/ Feather - 407323206018
    Buz Fly Saltwater Flies - Sand Eel W/ Feather
    Buz Fly
    $7.99
    Sold Out
    Buz Fly Saltwater Flies - Surf Candy - 407323203062
    Buz Fly Saltwater Flies - Surf Candy - 407323203062
    Buz Fly Saltwater Flies - Surf Candy
    Buz Fly
    $7.99
    Sale
    Spro Bucktail Teaser Hooks - 651583122278
    Spro Bucktail Teaser Hooks
    Spro
    Sale price $7.99 Regular price $9.99 Save 20%